Blog - Delacon

Speech Analytics for service calls

November 15, 2018
alexandra
Call Tracking
0 Comments

Speech Analytics has many different applications and benefits, including assisting with service or support related calls. While sales calls may be a focus for most businesses, having an optimised service or support function can go a long way to ensuring…

Can your call tracking provider work with phone numbers that are images? Delacon can!

Did you know that if your website displays a phone number as an image you can now use Delacon’s call tracking? Previously, if your website displayed a phone number as an image (rather than as text), the only way you…

GDPR Compliance

For our European customers, Delacon has recently undertaken a program to become GDPR compliant. We have taken these steps to show our clients that we are committed to the importance of data privacy and security. The steps the business has taken…

PCI Compliance and Security for Call Tracking

September 20, 2018
Daniel Abelsohn
Call Tracking

PCI - DSS Compliance (Payment Card Industry Data Security Standard) are security and compliance requirements for all companies and merchants accepting credit card payments, whether in store, online or over the phone.

Why and When People Make a Phone Call?

In today’s increasingly digital and mobile driven world, it could be easy to think that everything can be done digitally and without any interaction with another human being. After all there are apps, mobile sites and all number of avenues to…

Partner Marketing and Call Tracking

Partner Marketing has become the mainstay of the major brand’s marketing strategy. While once thought of as simply a lead generation tool through affiliates, creating strategic marketing partnerships has become vital for brand engagement and discovery. A recent survey from…

10 Quick Call Tracking Tips

Call Tracking and CRM Data Matching

Data Matching is the process of matching your CRM sales data with call data, so you can attribute the sale back to the original call. In turn, this allows you to effectively attribute sales made over the phone back to…

Proxy Websites and Call Tracking

Proxy sites are a method used to enable call tracking on a website. The original website is mirrored on a proxy server and call tracking numbers are placed on the duplicate site However there are some risks involved when using…

The Five Platforms You Should Be Using To Get The Most Value Out Of Your Call Tracking

March 28, 2018
Daniel Abelsohn
Affiliate Marketing, Bid Management, Call Tracking Integration, CRM, Tag Management
0 Comments

Call Tracking is a fantastic tool to have in your arsenal, allowing at its most basic level to see how many calls your business is receiving. However there are a number of different ways call tracking data can be integrated…