Phone calls are considered one of, if not the most important lead source for all types of businesses, and in a mobile, connected world advertisers are constantly looking for ways to encourage customers to call instead of visiting a website.…
From July 1, 2023 (October 1st, 2023 if you have GA360), Universal Analytics will no longer process new data in standard properties. If you currently rely on Universal Analytics, we recommend you prepare now by setting up and switching over to…
If your company has Google Ads running to try and reach more leads and potential customers, you know that there are several ways potential customers are contacting you without actually clicking on the ad. In fact, 43% of all online…
If your business is not considering an ever-evolving space of communication with existing and prospective customers, then you are probably behind in the league. Today, every company invests in a website and social media presence. In addition to this, companies…
ScotPac and their Consultancy Tzu and Co wanted to get the most out of their digital media advertising and CRM platform. They specifically wanted to gain more customer data knowledge so they could use the insights gained to hone their…
Delacon’s call tracking integration with Google Analytics 4 is loved by our customers and their marketing teams and improves sales conversion rates. Allowing direct access to data including information on which ads, keywords, and other sources drive calls and sales.…
Businesses often measure their performance on how well they’re able to retain their customers. One of the most important aspects of retention is how well they communicate with their customers. Communication allows for you to learn more about your customer’s…
Due to increasing demand for Delacon’s call tracking services and partnership opportunities in the US Delacon are excited to announce that they have expanded their global footprint with the opening of their first US office in Nashville, Tennessee Delacon’s CEO…
1. Call Tracking Shows Which Marketing Activities Are Driving Calls To Your Business Save thousands of dollars on ineffective Facebook, Bing, Google ads, TV placements and publications by finding out which channels and advertising campaigns work and convert to sales.…
Enterprise level businesses that rely on sales calls coming into a call centre face a problem every day – how do they ensure that the best agents are being given the best leads? Call centre agents are often measured by…
