1. Call Tracking Shows Which Marketing Activities Are Driving Calls To Your Business Save thousands of dollars on ineffective Facebook, Bing, Google ads, TV placements and publications by finding out which channels and advertising campaigns work and convert to sales.…
Enterprise level businesses that rely on sales calls coming into a call centre face a problem every day – how do they ensure that the best agents are being given the best leads? Call centre agents are often measured by…
You’d be amazed by the kinds of insights that Call Tracking data can give you about your customers. Traditionally, digital marketing has concentrated on collecting leads through online channels only. This usually means collecting customer data through form submissions, or…
You can now choose to send different SMS messages depending on the outcome of the call Delacon’s SMS360 feature, which allows you to send a post-call SMS message to your customers, has been improved again. Until now, when a customer…
Delacon’s latest feature, SMS360, lets you follow up with your customers with a post-call SMS message. If a customer uses a mobile phone to call your number, you can send them an automatic text message as soon as they hang…
Delacon’s Speech Analytics Module (SAM) provides you with the ability to automatically transcribe and analyse every phone call your business receives. The SAM can also place these calls into predefined call categories. The existing SAM Call Categoriser uses a probability…
Partnerize supports marketers with an end-to-end partnership platform that automates traditionally tedious tasks associated with partner management to help you find and convert your target audience at scale. It allows you to track all of your partner channels in one…
How Flight Centre used a range of partners, including Delacon, to optimise their customer experience On 25 March 2021, Clinton Hearne from Flight Centre joined Sandra Pigram from Delacon to talk about Customer Experience optimisation. Here’s what we learned from…
Google is phasing out third party cookies, but what does that mean for Delacon’s Call Tracking software? Last year, Google announced that support for third-party cookies will be phased out on Chrome browsers by 2022. Other browsers, such as Firefox…
Delacon is the only call tracking company in Australia to be fully integrated with Adobe Analytics and Adobe AdCloud. This allows you to link your web analytics, call tracking data, and AdCloud account. This can lead to greater return on…
