Delacon and TapClicks Help Digital Media Ad Agency iNC Increase Call-to-Meeting Ratio by 33%
Digital media ad agency iNC has seen a significant increase in its call-to-meeting ratio since partnering with Delacon and TapClicks. The partnership has allowed iNC to get a better understanding of which keywords, website visits, and advertising campaigns are leading to phone calls.
Delacon provides phone call tracking and analytics, while TapClicks provides a marketing dashboard that helps businesses track their marketing performance across multiple channels. By combining these two solutions, iNC has been able to see which of its marketing efforts are most effective at generating phone calls.
As a result of the partnership, iNC’s call-to-meeting ratio has increased by over 33%. This means that for every 100 phone calls that iNC receives, it is now generating an additional 33 meetings. This has led to a significant increase in sales for iNC.
“Clients can now log into the TapClicks dashboard to view phone call metrics from Delacon and assess insights from hundreds of other marketing channels in one place. Due to our ability to refine campaigns and conduct AB testing, most of our clients see an increase in sales and revenue very quickly after they’ve onboarded with us. TapClicks and Delacon are two critical tools we use for that purpose.” – Tasha Velican, Analytics Director, iNC Digital Media.
The partnership between Delacon and TapClicks has provided iNC with a number of benefits, including:
- Improved understanding of marketing performance: By combining Delacon’s phone call tracking data with TapClicks’ marketing dashboard, iNC has been able to get a better understanding of which keywords, website visits, and advertising campaigns are leading to phone calls. This has helped iNC to optimize its marketing campaigns and to generate more leads and sales.
- Increased call-to-meeting ratio: As a result of the partnership, iNC’s call-to-meeting ratio has increased by over 33%. This means that for every 100 phone calls that iNC receives, it is now generating an additional 33 meetings. This has led to a significant increase in sales for iNC.
- Improved customer satisfaction: By being able to track which keywords, website visits, and advertising campaigns are leading to phone calls, iNC has been able to improve its customer satisfaction. This is because iNC is now able to better understand the needs of its customers and to provide them with the information and support that they need.
The partnership between Delacon and TapClicks has been a success for iNC. The partnership has helped iNC to improve its marketing performance, to increase its call-to-meeting ratio, and to improve customer satisfaction. If you’re a digital media ad agency that’s looking to improve your marketing performance, then Delacon and TapClicks may be the solution for you. Contact us today to learn more about how we can help you grow your business.